There’s no such thing as bad conditions; only unsuitable gear.
Founded in 1960 in a small coastal town in Sweden, Fjällräven is an outdoor clothing and adventure company that was born out of the founders’ passion for exploring nature and traversing the wild.
Since moving south to open a flagship store at The V&A Waterfront in 2019, Fjällräven has been focused on providing adventure lovers with everything they need to tackle the great outdoors in (true Swedish) style.
Specialising in functional, durable and timeless equipment and clothing – for hiking, trekking, camping and outdoor lifestyle – Fjällräven is underpinned by simplicity, practicality and sustainability – each item is expertly designed using environmentally conscious practices and materials to ensure the utmost respect for the natural environment.
It’s no wonder it’s considered a leader in the outdoor and adventure scene!
Shop the great outdoors
Fjällräven is one of the established brands under the Arctic Fox Africa collection, including Primus, Gransfors Bruk, MiiR, Duke Cannon and Hanwag – all of which produce premium adventure goods.
For the best-quality outdoor clothing, lifestyle equipment and accessories, including the Kånken backpack, swing by the Fjällräven shop at the V&A Waterfront, or browse it online.
See you on the cliff edge!
Want to know what else is happening in Cape Town? Subscribe to our weekly newsletter and be the first to know.